We Are Pretty Rugged
Pretty Rugged products are perfect for relaxing in your favorite chair, a boat ride, by the fire pit, aprés ski, aprés sail or anywhere you go!
Shop Pretty Rugged
Pretty Rugged products are truly liveable luxury - a unique combination of pretty and rugged. Each product is windproof, waterproof and washable.

Waterproof & Windproof
Our custom RuggedTex® and SatinTex® fabric is built to to keep you dry.

Washable
Luxury
Machine wash and tumble dry on low no heat.

Built
to Last
Designed to be your favorite outdoor companion for years to come.

Luxurious
Faux Fur
The perfect mixture of warmth
and softness.

Make It Personal
Personalizing your Pretty Rugged blanket or outerwear makes this a special and unique gift for yourself or others. We know it can be hard to pick sometimes, so here are some of our favorites!
About Us
Immerse yourself in true luxury, warmth and coziness with our luxurious faux blankets, outerwear and accessories. Pretty Rugged products are perfect for relaxing in your favorite chair, a boat ride, by the fire pit, aprés ski, aprés sail or anywhere you go! All our products are windproof, waterproof and washable (yes, they’re all machine washable). Timeless luxury you can bring wherever life takes you!

